Friday March 20

 

3:30PM
to 4:45PM

Bands, Brands and Fans

Type Panel → music panel
Venue: Austin Convention Ctr (Room 16AB)
About: Consumer brands around the world use music as an effective platform for delivering a brand experience. Leading music and brand specialists look at which campaigns actually succeed in putting value back into music, and what lessons the music industry can learn to develop preferable brand partnerships in future.

Speaker Info: Paul Griffiths (CEO/Creative Dir, Babycakes Clothing), Andy Hayman (Exec Dir, Mindshare), Dominic Hodge (Assoc Dir, Frukt Music), Peter Orullian (Xbox LIVE Global), Umut Ozaydinli (Global Music Mktg Mgr, The Coca-Cola Company), Josh Rabinowitz (SVP/Dir of Music, Grey Group)
URL http://sxsw.com/music/talks/schedule/?action=show&id=MP060458
Tags music panel

 

 

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