Monday March 16

 

3:30PM
to 4:30PM

Advertising is Entertaining - Who's Selling Out?

Type Panel → interactive panel
Venue: Austin Convention Ctr (Room 16AB)
About: How are popular online video creators making advertising work without losing the authenticity and credibility that are their biggest assets? Felicia Williams and Ben Hudson kick off the conversation. Discussing Hudson's hands on experience at The Onion and Williams' development roles at Next New Networks and YouTube, this conversion will highlight practical knowledge, stories of success and failures, and emerging best practices for making sponsorships entertaining without selling your soul.

Speaker Info: Felicia Williams (Dir of Creative Dev, Next New Networks), (The Onion)
URL http://sxsw.com/interactive/talks/schedule/?action=show&id=IAP0901150
Tags interactive panel

 

 

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