3:30PM
to 4:45PM
Type
Panel
→ music panel
Venue:
Austin Convention Ctr (Room 16AB)
About: Consumer brands around the world use music as an effective platform for delivering a brand experience. Leading music and brand specialists look at which campaigns actually succeed in putting value back into music, and what lessons the music industry can learn to develop preferable brand partnerships in future.
URL http://sxsw.com/music/talks/schedule/?action=show&id=MP060458
Tags music panel