8:00 AM
to 8:50 AM

Running Group for SXSW
13 schedule::attendees
Location Susanna Dickinson House
About  Outside the Susanna Dickinson House, which is near the convention center at 5th and Trinity. Here's a map: http://sn.im/sxswrunrun

10:00 AM
to 11:00 AM

Are Music Games the New iTunes?
62 schedule::attendees
Location Hilton
About  In their first few months Rock Band & GH3 combined to sell almost as many songs as iTunes did in its. With everyone from GnR to Freezepop jumping in, join an in-depth, stat-filled debate about what it all means to game designers, musicians, labels, web games, and game players.
  Nabeel Hyatt (CEO/Founder, Conduit Labs), Bart Decrem (CEO, Tapulous), Gillian Connole (Music Licensing Mgr, Sony Computer Entertainment Europe), (Board Dir, Geomerics), Ali Partovi (CEO, iLike Inc)

10:00 AM
to 11:00 AM

Brand Noir: Crafting a Who-Why-How Dunnit
88 schedule::attendees
Location Austin Convention Ctr
About  When defining or refining a brand strategy, crafting the story can actually be your most effective, efficient and engaging strategy development tool. It's an approach that has helped companines large and small (from Coca-Cola to NASCO)by creating stimulating and memorable brand positions in a high-energy, collaborative environment.
  Charles Sayers (Dir Global Mktg, Sapient)

10:00 AM
to 11:00 AM

Cloud Computing: Defending the Undefinable
180 schedule::attendees
Location Austin Convention Ctr
About  The brave new world of cloud computing is radically changing how we build web applications. What is a platform, what is a service, and how will the future of web applications be built? More importantly, how do these various clouds compare, and what do the differences mean? Are they ready for your world-rockin' startup? In this panel, we'll get nerdy with technical details, you'll yell at us, and we'll argue why your app should already be in the cloud.
  Kevin Gibbs (Tech Lead & Mgr Google App Engine, Google App Engine), Yousef Khalidi (Distinguished Engineer, Microsoft), Werner Vogels (CTO, Amazon.com)

10:00 AM
to 11:00 AM

Collabotition: Can Companies Work With Their Competitors?
93 schedule::attendees
Location Austin Convention Ctr
About  Costless organization of people, ideas, and information has changed how we collaborate and compete. Social media companies that might be competitors are working together to beat each other; sharing gossip, using each other's products and making the battle a bit more efficient. Will the cream rise to the top?
  Daisy Whitney (Reporter, TVWeek.com), Sarah Szalavitz (Founder/CEO, 7 Robot), Niko Chauls (Managing Editor, Microsoft), David Gale (EVP, MTV Networks), (Digitas/The Third Act)

10:00 AM
to 11:00 AM

Is Aristotle on Twitter?
141 schedule::attendees
Location Austin Convention Ctr
About  We introduce a framework for understanding information overload by reflecting on and updating ancient communicative traditions. Aristotle was an information maven and Cicero a communication connoisseur. These classical communicators designed their speeches around five principles: invention, style, arrangement, memory, and delivery. Contemporary communicators build on this tradition with Web-based technologies.
  Jillian Sayre (University of Texas at Austin), Jim Brown (University of Texas at Austin), John Jones (University of Texas at Austin), Trish Roberts-Miller (Assoc Professor, University of Texas at Austin), William Burdette (Asst Instructor, University of Texas at Austin)

10:00 AM
to 11:00 AM

Latino Digital Drive: Why This Audience Matters
20 schedule::attendees
Location Hilton
About  An in-depth look at the growing Latin music market, why this demographic represents an alluring audience, who and how they should be targeted and in what language. What's the secret and should there be an English crossover? More and more artist are noticing this community - even Beyonce singing in Spanish.
  Javier Farfan (Sr Mgr Lifestyle Mktg, Zune), Andrew Herrera (CEO, Remezcla.com), Paul Saucido (Editor/Host, The SaucidoSlant/La Banda Elastica), Maria Madrigal (Co-founder | President, La Banda Elastica)

10:00 AM
to 11:00 AM

New Threats to New Media: Fair Use On Trial
98 schedule::attendees
Location Hilton
About  Remix culture has spawned numerous fights over copyrighted content. But the line between fair use and infringement is often blurry. This panel presents real controversial video clips for the audience to judge. Copyright experts and artists will highlight key ingredients for fair use and survival tips for new media makers.
  Jason Schultz (Dir Samuelson Law & Technology Clinic, UC Berkeley), Julie Ahrens (Assoc Dir of the Fair Use Project, Stanford Law School), Kelly Nyks (writer / director / producer, split films lcc), Ben Sheffner ()

10:00 AM
to 11:00 AM

Photojournalism in 2009 and The Big Picture
109 schedule::attendees
Location Austin Convention Ctr
About  In recent years, increased bandwidth and Flash video players have led to an explosion of video on the web - but still photography still offers a lot, especially when you can take advantage of the same bandwidth and large screen size that web video assumes. Launched in June of 2008, The Big Picture ( http://boston.com/bigpicture ) a news photo blog, has resonated with its growing audience, and the large volume of feedback points to the continuing power of still photography - the power to evoke emotions, capture iconic moments or make an event feel closer, more real than even video in some cases.
  Alan Taylor (Web Developer/Blogger, The Boston Globe)

10:00 AM
to 11:00 AM

Quality: The Next Online Video Opportunity
93 schedule::attendees
Location Austin Convention Ctr
About  The days of postage-sized, stuttering, 4X3 videos are over. More content is available online than ever before which only means that consumers are also demanding better quality than ever before. Quality, not convenience, will be the new opportunity for online video and new technologies, user experience innovations and obsession over every pixel will be what separates the leaders from the followers.
  Eric Feng (CTO, Hulu LLC)

10:00 AM
to 11:00 AM

Rethinking the Digital Prototype
47 schedule::attendees
Location Austin Convention Ctr
About  Video games provide an opportunity for an interactive product experience, giving users the chance to form behavioral associations with a specific product/ company, before spending a dime. Dynamic product placement within video games offers companies the chance to test user-product interactions across a variety of contexts not always possible in reality.
  Scott Nazarian (Aux Agency), Joshua Bloom (Sr Technologist, Frog Design Inc), Brenda Laurel (Prof & Chair Grad Design, California College of the Arts), Jane Pinckard (Business Dev Analyst, Foundation 9 Entertainment), David White (Technorati)

10:00 AM
to 11:00 AM

Smoke and Mirrors - The Art of Visual FX
24 schedule::attendees
Location Austin Convention Ctr
About  A discussion about how to maximize the impact of your film experience through a strategic design process. How can you guarantee your audience's immersion into your film from top to bottom? From title cards to marketing materials, the fundamentals of your graphic design can enhance all aspects of your filmmaking process, using the various elements to consistently convey the tone and aesthetic of your project.

10:00 AM
to 11:00 AM

The State of the Internet Memescape: 2008-10
137 schedule::attendees
Location Austin Convention Ctr
About  Whether it's Weezer's 'Pork and Beans' or LOLCat ubiquity, the internet memescape is getting enormously bigger and badder. This talk will assess current trends in internet culture and discuss how changes in the software and hardware environment will alter the construction, spread and evolution of online memes into the future.
  Tim Hwang (ROFLCon)

10:00 AM
to 2:00 PM

Great British Breakfast
20 schedule::attendees
Location Old Pecan Street Cafe
RSVP Required  Click here
About  A great way to kick-off the final day of SXSW interactive, an international networking event, a chance to swap stories, meet the Digital Mission companies, press, investors and talk about all things interactive over a good ol' fashioned fry-up - British style.

10:30 AM
to 11:00 AM

Live Graphics Nightly
27 schedule::attendees
Location Austin Convention Ctr
About  "Vizrappers are throwing beam on the walls of the 'hood." Amoeba Man, the Mexican Lightning Crew, Sal the Shooter, and Big Ed are all down at Veli's, a funky little graphics bar underneath the freeway in West Oakland. Vizrappers and other real-time visual artists have come to make magic on the big screen with a beam of light. Some chase fame, some chase fortune, and some just want the sweet thrill of slinging pixels for a live audience. Welcome to the world ofperforming graphics as vividly portrayed in Lakin's novel, LIVE GRAPHICS NIGHTLY.
  Fred Lakin (The Performing Graphics Company)

11:00 AM
to 12:30 PM

American Boy
11 schedule::attendees
Location Alamo Lamar 3
About  Scorsese and friends are entertained by Steven Prince's stories about his middle-class Jewish childhood, his experience with drugs and guns, and his relationship with his father.

11:00 AM
to 11:52 AM

American Prince
10 schedule::attendees
Location Alamo Lamar 3
About  In 1978, Director, Martin Scorsese turned his cameras on his friend, Steven Prince. Best known for his role as the gun salesman in Taxi Driver, Steven was a true-life raconteur, an actor, an ex-drug addict, and road manager for Neil Diamond, Steven's life was to Scorsese more fascinating than what any screenwriter could dream up. The documentary that emerged, "American Boy"was to become one of Scorsese most compelling, but often overlooked projects.
Now three decades later and in a new setting, Steven Prince recounts his days since American Boy and tells why he turned his back on the entertainment industry. Still, as he composes his latest chapter, his ability to grip an audience remains. From placating construction boss to rock-star-girlfriend pacifier; concrete bunker builder to Cannes festival guest, Steven, the American Boy, extends the epic, as the American Prince.
American Boy will be screened immediately following American Prince.

11:00 AM
to 12:12 PM

Letters to the President
16 schedule::attendees
Location Alamo Ritz 1
About  Exclusive access film about President Ahmadinejad of Iran, and what life is like under his regime. The film takes as its narrative thread the letters that supposedly ten million Iranians have written to the President.

11:00 AM
to 12:34 PM

Over the Hills and Far Away
14 schedule::attendees
Location Paramount
About  Over the Hills and Far Away is a film about one family's struggle to find answers to their son's autism. Shot over the course of two years, this film follows the Isaacson family as they journey on horseback across Mongolia from healer to healer, and the amazing healings they found for their son, and for themselves. An inspiration to think outside the box, a travel adventure, an insight into shamanic traditions, the autistic mind, and man's relationship with animals; at its heart, Over the Hills and Far Away is a film about a family that went to the edge of the earth to find a way into their son's life.

11:00 AM
to 12:00 PM

A Conversation with Michael Penn
31 schedule::attendees
Location Austin Convention Ctr
About  This session, hosted by BMI, will take a look at the musician's relationship with cinema, from composing original scores (Boogie Nights, The Anniversary Party, The Last Kiss, American Teen, Sunshine Cleaning, That Evening Son) to on camera appearances and song placements. It will also explore his career as a songwriter/recording artist (hit song 'No Myth') and include a look at his interest in Second Life as a new platform for music.
  Doreen Ringer-Ross (VP Film/TV Rels, BMI), Michael Penn (Michael Penn)
Tags  film panel

11:00 AM
to 12:30 PM

Mentors: Producers
6 schedule::attendees
Location Austin Convention Ctr
About  What secrets does the producer hold, from pre-production to distribution? Learn some of the ways to perfect the relationship between "producer" and "production."

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
  Anish Savjani (Producer, Alexander the Last), Kathy Rivkin (Assoc Dir A&R, Rhino Entertainment), Justin Barber (Producer, Medicine For Melancholy), Howard Gertler (Producer, Process), Liz Rosenthal (Founder & Mgr Dir, Power to the Pixel)
Tags  film panel

11:00 AM
to 12:00 PM

Mini-Meeting: Texas Filmmaker Production Fund
4 schedule::attendees
Location Austin Convention Ctr
About  Since 1996, the Austin Film Society's Texas Filmmakers' Production Fund has supported Texas filmmakers by giving out $930,000 in cash, goods and services to 265 film and video projects. The deadline for the 2009 cycle is June 1st and if you are a filmmaker who has resided in Texas for at least one year, you are eligible to apply for up to $25,000 in funding for your project. At this workshop, the Austin Film Society's Director of Artist Services will take you through the application process step-by-step.
  Bryan Poyser (Dir of Artists Svcs, Austin Film Society), Miguel Alvarez (Estebandio Films)
Tags  film panel

11:00 AM
to 11:30 AM

Neuro Web Design: What Makes Them Click?
151 schedule::attendees
Location Austin Convention Ctr
About  Why do people decide to buy a product online? Register at your web site? Trust the information you provide? Neuro Web Design applies the research on motivation, decision-making, and neuroscience to the design of web sites. You will learn the unconscious reasons for people's actions, how emotions affect decisions, and how to apply the principles of persuasion to design web sites that encourage users to click. Neuro Web Design is scientific, yet you'll find it accessible and easy to read. Apply the examples in this book, and you'll be able to dramatically increase the effectiveness of your web site.
  Susan Weinschenk (Author, )

11:00 AM
to 12:00 PM

Observe and Report: A Case Study - A Man and His Gun
42 schedule::attendees
Location Austin Convention Ctr
About  One of our most eagerly anticipated premieres, Observe and Report, gets the panel treatment as we welcome director Jody Hill, producer Donald Deline, and actors Seth Rogen, Anna Faris and Michael Pena for a special session moderated by Film Critic Elvis Mitchell. Get the inside track on the art of great timing, and find our what comedy in the trenches is really like in what is sure to be a lively, sparkling exchange.
  Elvis Mitchell (Film Critic, NPR), Seth Rogen (Observe and Report), Anna Faris (Observe and Report), Michael Pena (Observe and Report), Jody Hill (Observe and Report)
Tags  film panel

11:30 AM
to 12:55 PM

New World Order
32 schedule::attendees
Location Austin Convention Ctr
About  New World Order is a documentary about conspiracy theorists. The film is a behind the scenes look at the underground anti-globalist movement. This growing movement targets the annual Bilderberg conference, and the 9/11 attacks as focal points in the alleged global conspiracy.
Alex Jones, a celebrity radio host, and underground cult hero, is the main character of the film. The film chronicles Alex (of Waking Life and A Scanner Darkly), and four other conspiracy theorists, on their ceaseless quests to expose the 'massive global conspiracy' that they believe threatens the future of humanity.

11:30 AM
to 12:30 PM

Beyond Apple TV: Next-Generation Systems for Acquiring Content
98 schedule::attendees
Location Austin Convention Ctr
About  Products like Apple TV and Roku's Netflix Player are fairly recent examples of cutting-edge IPTV developments. As IPTV trends toward increased adoption, similar products must help fuel the market. This technical session will discuss requirements and challenges for building next-generation IPTV systems and services using both off-the-shelf and customized components.
  Richard Bullwinkle (Chief Evangelist, Macrovision), Colin Dixon (Practice Mgr Broadband Video, The Diffusion Group), (CEO, i.TV), (EVP Innovations, Initiative), (Director of FIDM Digital, FIDM)

11:30 AM
to 12:30 PM

Building Strong Online Communities
279 schedule::attendees
Location Austin Convention Ctr
About  Many start blogs and social networking sites, but few build vibrant, self-sustaining communities. This panel explores some of the most successful ventures that grew independently and continue to grow today. Lessons learned, plans for the future will be discussed along with some best practices for those who seek to develop true communities.
  Ken Fisher (Editor-in-Chief, Ars Technica), Alexis Ohanian (Prod Mgr of Awesome, reddit.com), Drew Curtis (The Member, Fark.com), Erin Kotecki Vest (BlogHer Inc)

11:30 AM
to 12:30 PM

Delicious Tech for Localism: Sustainable Food 2.0
54 schedule::attendees
Location Austin Convention Ctr
About  Nonprofits and social entrepreneurs are making access to sustainable food easier with shortcodes, social networks, advocacy tools, and location-based platforms. The founder ofFarmsreach will share her vision for this web platform for local, sustainable food. We'll discuss the evolution of Monterey Bay Aquarium's Seafood Watch to mobile access, and the recent launch of their iPhone app. The advocacy work of the American Farmland Trust will be covered, including some surprises about SEM. We'll share how the Sierra Club's global warming social network Climate Crossroads is using food to engage users in a challenging issue.
  Rachel Weidinger (Mktg Dir & Sr Consultant, Common Knowledge), Humberto Kam (Sr Mgr Online Communications, Monterey Bay Aquarium), Andrew MacRae (Get Involved), Melanie Cheng (Founder, FarmsReach.com), (Pres, Common Knowledge)

11:30 AM
to 12:30 PM

Designers and Developers: Why Can't We All Just Get Along?
218 schedule::attendees
Location Austin Convention Ctr
About  Often times designers and developers' relationships are contentious. Designers want features that would require two Googles to run and developers want features that nobody but the nerdiest of the nerds would care about. This panel will showcase some of the top designers and developers who have worked through their differences and feel they're making better products as a result. Sometimes designers know users' needs best and sometimes developers can enhance a feature with their innate understanding of the system. Knowing this, why can't we all just get along?
  Chris Lea (Lead Architect, Media Temple/Virb), Liz Danzico (The School of Visual Arts), Ryan Sims (Lead Designer, Virb), Joe Stump (Lead Architect, Digg), Daniel Burka (Creative Dir, Digg/Pownce), Andy Beaumont (UX Dir, Flutter + Wow), Rob Corradi (Creative Dir, NeonState)

11:30 AM
to 12:30 PM

Digital Tsunami: Breaking News at Breakneck Speeds
63 schedule::attendees
Location Austin Convention Ctr
About  The news about the earthquakes in China broke on Twitter. A fake email from Apple posted on a blog sent the stock tumbling 5% in twenty minutes. How is the modern media landscape affecting crisis, both humanitarian and for major brands? Discuss with those enabling it and victimized by it.
  Peter Imbres (SVP of Digital Media, Hill and Knowlton), Andy Carvin (Social Media Strategist, NPR), Alex de Carvalho (Co-Founder, StartPR), Scott Monty (Global Digital & Multimedia Communications Manager, Ford Motor Company)

11:30 AM
to 12:30 PM

Getting Things Done the Simple Way
184 schedule::attendees
Location Austin Convention Ctr
About  There are dozens of applications promising to help you get things done. But most are complex and proprietary, better adapted for fiddling than actually working. Learn how to apply David Allen's "Getting Things Done" using plain text, paper, and the email and calendar you are already using.
  John Zeratsky (User Experience Designer, Google)

11:30 AM
to 12:30 PM

Happiness (or Not) In Startups
60 schedule::attendees
Location Austin Convention Ctr
About  All this talk about having a creative workspace, a nice boss etc. Should you be happy at your startup job, or should you work until you fail or succeed? Intrinsically, shouldn't your days after a startup be the happiness you are working so hard for?
  Andrew Hyde (Community Dir, TechStars), (heathercapri.com)

11:30 AM
to 12:30 PM

Help! My iPod Thinks I'm Emo
91 schedule::attendees
Location Hilton
About  Music recommendation is broken - automatic music recommenders make mistakes that no human would ever make. In this talk, we will explore why recommenders make such dumb mistakes and we will explore some of the new ideas coming from recommendation and music researchers to help make music recommendations better.
  Paul Lamere (Dir of Developer Community, The Echo Nest), Anthony Volodkin (The Hype Machine)

11:30 AM
to 12:30 PM

Killing Us Softly: The Failure of Technology in Health Care
33 schedule::attendees
Location Austin Convention Ctr
About  It's a feature not a bug, health and well-being are social and communal while our technology in this space is sterile and mechanical. How do we bring health technology into our communities.
  (Eliza)

11:30 AM
to 12:30 PM

Models For Real Agency Integration
45 schedule::attendees
Location Austin Convention Ctr
About  Creating effective integration is the biggest challenge agencies face today. There are lots of approaches but which one is best? Should you have separate online and offline departments? Should everyone be responsible for being experts in both? This panel will discuss real life pros and cons of each.
  Pete Lerma (Principal, Click Here/The Richards Group)

11:30 AM
to 12:30 PM

New Interfaces for Performance
51 schedule::attendees
Location Hilton
About  Realtime computation allowed new media artists to develop interactive performances but typical computer interfaces don't offer appropriate interaction models for these contexts. In the DIY generation artists learned new techniques to build their own instruments.Novel interfaces have surfaced and this presentation is a reflection on New Interfaces for Performance.
  Ivan Franco (R&D Dir, YDreams), Bruce Pennycook (Professor, University of Texas at Austin)

11:30 AM
to 12:30 PM

Non-Profits: Be the Web You Wish to See!
39 schedule::attendees
Location Austin Convention Ctr
About  You've got your non-profit on the Internet, but how do you get the Internet into your non-profit? Learn real-world strategies straight from organizations that have made their websites a tool for accomplishing their mission, not just an interactive brochure, and how to enact those strategies when you're the only one who comes to SXSW.
  Stanley Jones (Diligent Creative)

11:30 AM
to 12:00 PM

Obsessive Branding Disorder
64 schedule::attendees
Location Austin Convention Ctr
About  A successful brand creates a positive association in a customer's mind, sells a promise, and tells a story about who we are. The virtues of creating brand identity to attract product sales have been acknowledged for decades. But branding?once considered a helpful, rather than necessary, flourish?has assumed status in today's world as a key ingredient to winning business. America pours upwards of $300 billion dollars into branding every year. On any given day, each of us is bombarded by between 3,000 and 5,000 ads. In myriad ways, we are subtly branded through every chapter of our lives: by the clothes whose logos we complacently sport, by the music we listen to, by the beverages we drink and the food we eat, by the books we read, even by the neighborhoods in which we choose to live. With hundreds of new products arriving on retail shelves every day, and the rise of cheaper foreign brands and the house brands of mega-stores like Target and Wal-Mart, American companies are increasingly resorting to image overhauls to attract customers in lieu of improvements to product quality or functionality. Identity, in a sea of nearly indistinguishable items, is more important than ever before. Yet while innovative packaging commands attention, it often does so at considerable cost to the businesses and consumers responsible for fueling an industry of shape-shifting. In his trenchant analysis of a business stratagem gone wrong, Lucas Conley offers us a long overdue investigation into our culture of obsession. From sensory specialists to word-of-mouth marketers and executives keen to leave their mark, we are introduced to the unforgettable cast of characters responsible for getting our attention from often insidious, emotionally charged angles. In a landscape punctuated by brand churches and tribes, Conley lifts the veil on an unchecked phenomenon and requires us to consider the grave ramifications of our branded world. As hilarious as it is frightening, OBD: Obsessive Branding Disorder skillfully reexamines our buying habits to illustrate the chilling impact of the industry masterminds responsible for capturing our attention and seducing us to buy?at any cost.
  Lucas Conley (Journalist, Hostel Ventures)

11:30 AM
to 12:30 PM

Online Content: Transforming Piracy Into Profit
51 schedule::attendees
Location Hilton
About  Knowingly or not, people frequently interact with 'stolen' online content - music, video, games, print or otherwise. The viral nature of the Internet has turned piracy of all sorts into a significant issue for many online content producers. Is it possible to transform the challenges posed by the way people freely share content online into scalable revenue opportunities? To do so companies need to start looking at ways to effectively leverage online content proliferation, in order to transform it into direct profit for content creators. This panel will consist of representatives from online content categories (games, video and print) that are actively implementing new models of syndication and distribution that offer real solutions to this issue. The conversation will center around solutions that are currently being used to create revenue opportunities from basic online content-sharing behavior, fundamentally changing the way that content creators benefit from the online distribution of their work. Speakers will look at several technologies and methods being used across different content categories, and talk about how to best leverage distribution and syndication to transform the viral nature of the Internet into a real revenue stream for content creators.
  Jameson Hsu (CEO/Cofounder, Mochi Media), Matt Robinson (VP BD/Partnerships, Attributor), Joyce Kim (Fortis General Counsel), Roy Schwartz (VP of Business Dev, Politico), Jason Oberfest (Senior Vice President of Business Development, MySpace)

11:30 AM
to 12:30 PM

Puppets, Theatre and the Conflation of 'Successful' with 'Popular'
19 schedule::attendees
Location Hilton
About  (Based on a post I wrote http://benmetcalfe.com/blog/index.php/2008/06/29/puppets-theatre-and-the-conflation-of-successful-with-popular/)Loren Feldman used a puppet to ruin a social media consultant's career. Every day we witness ego driven squabbles and arguments play out on our twitter streams (often carefully orchestrated between the participants via the back channels). Even Micheal Arrington once went on record as saying he's in the "entertainment business".How did our industry deteriorate into a glorified law of the school yard? In an era of economic downturn, what damage is this having upon the rest of us who simply want to build great products, change the world and (perhaps) retire a little early?
  Ben Metcalfe (Swordfish)

11:30 AM
to 12:30 PM

Rewriting the DMCA: How to Improve Section 114
27 schedule::attendees
Location Hilton
About  This panel will discuss the ugly bits of the Section 114 compulsory license for digital/internet music usage, and what parts are in it for historic reasons that don't apply in todays world; as well as changes that both users of the licenses (webcasters) and content providers (artists, labels) would agree to.
  Rusty Hodge (Program Dir, SomaFM)

11:30 AM
to 12:30 PM

Social Gamers: Away From the Keyboard
50 schedule::attendees
Location Austin Convention Ctr
About  Online social networking sites are filled with data, content that can be used to feed rich and entertaining games. What can happen when we leave the computer behind and move gameplay into the real world? Our panel will explore technologies and methods that allow us to step away from the keyboard and create social games that work within the physical world.
  Dennis Crowley (foursquare), Adam Simon (Creative Dir/Co-Founder, Socialbomb), Daniel Soltis (Interaction Designer, Tinker.it!), Kevin Slavin (Managing Dir, Area/Code Games), Bret Terrill (Dir of Business Dev, Zynga)

11:30 AM
to 12:30 PM

The Future of Visual Storytelling is Interactive -- Or Is It?
111 schedule::attendees
Location Austin Convention Ctr
About  There is no question that the way people consume content has fundamentally changed over the last several years. Whether online, on mobile phones, DVD or in physical spaces, the way we tell stories is also changing. What is the future of telling visual stories, with the reality of shorter attention spans, clickable culture and evolving technology that enables new ways to display and interact with cinematic content and narrative. This panel will explore the opportunities, challenges, technical and usability issues and whether any one actually cares about interactive films.
  Victoria Ha (Producer, Stitch Media Inc), James Milward (Exec Producer, Secret Location), Mark Pytlik (Head of Digital, Stink Digital), Phil Stuart (Creative Dir, Preloaded), Rick Webb (COO, Barbarian Group)

11:30 AM
to 12:30 PM

UR Blog Sux and Print is Dead
160 schedule::attendees
Location Austin Convention Ctr
About  How to make the most of your blog's "overnight success" (get a book deal! quit your day job!) without letting anonymous commenters make you hate yourself in the process.
  Ben Huh (CEO, I Can Has Cheezburger?), Christian Lander (Writer, Stuff White People Like), Kerry Miller (passiveaggressivenotes.com), Heather Armstrong (Pres, Blurbodoocery Inc), Ana Marie Cox (Natl Correspondent, Air America)

11:30 AM
to 12:30 PM

Welcome to Your Posthuman Future
101 schedule::attendees
Location Austin Convention Ctr
About  Prepare to jack in to your smarter, faster, happier you. Join us for the launch and demo of the first consumer neural implant, with stunning demonstrations of a mainstream brain-computer interface used in situations ranging from shopping, dating, gaming, driving and business negotiations. [A fictitious product launch, this session offers mind-altering insights to interface designers, entrepreneurs and technologists alike]
  Thor Muller (CEO, Get Satisfaction Inc)

11:30 AM
to 1:30 PM

Polly Mackey & the Pleasure Principle
6 schedule::attendees
Location Nueva Onda
About  International Lunch Series

12:00 PM
to 1:30 PM

Gaza Sderot
10 schedule::attendees
Location Hideout
About  Gaza Sderot, life in spite of everything
Gaza (Palestine) and Sderot (Israel): Report on the life of men, women and children in two cities on the Israeli Palestinian border. Tell about the reality on both sides. Despite of many dangers, air bombings and rocket attacks, those people never stop working, loving, and dreaming. Life despite of everything.
During two months short videos (2 minutes each) on Gaza and Sderot. Every day, and only on the Internet, one video from Palestine, the other one from Israel. One without the other only would show part of the reality.
This program was broadcasted daily on the Internet from the 26th of October to the 23th of december 2008. (40 episodes - 80 videos).

12:00 PM
to 12:30 PM

Universal Design for Web Applications: Web Applications That Reach Everyone
99 schedule::attendees
Location Austin Convention Ctr
About  Universal Design for Web Applications teaches you how to build websites that are more accessible to people with disabilities and explains why doing so is good business. It takes more work up front, but the potential payoff is huge -- especially when mobile users need to access your sites. You'll discover how to use standards-based web technologies to develop applications for a wide range of users and a variety of devices, including the mobile Web.
  Wendy Chisholm (UW/Indie), (Accessibility Engineer, Adobe)

12:30 PM
to 1:00 PM

The Sheikh's Batmobile; In Pursuit of American Pop Culture in the Muslim World
42 schedule::attendees
Location Austin Convention Ctr
About  In The Sheikh?s Batmobile, pop-cultural commentator Richard Poplak sets out on an unusual two-year odyssey. His mission is to see what becomes of his, and North America?s, obsessions -- pop songs and sitcoms, Hollywood movies and shoot-em-up video games, muscle cars and punk music -- when they make their way into the Muslim world. Over the course of his journey, Poplak is body slammed by WWE fans in Afghanistan, hangs out with hip-hop artists in Palestine, head bangs to heavy metal in Cairo, investigates an Arabized version of The Simpsons in Dubai, discovers a world of extreme makeovers in Beirut, bowls with the chief of police in small-town Kazakhstan, and encounters a mysterious Texan building rocket-propelled batmobiles for a clientele of sheikhs. With uproarious humour and keen cultural insight, The Sheikh?s Batmobile asks some vital questions: How is American pop culture consumed and reinterpreted in the Muslim world? Does it change the way they see us, and themselves? And can it bridge the vast differences that are tearing our world apart? See www.sheikhsbatmobile.com
  Richard Poplak (Writer, Penguin Publishing)

1:00 PM
to 2:00 PM

A Conversation with Richard Linklater & Todd Haynes
113 schedule::attendees
Location Austin Convention Ctr
About  Writer/directors Todd Haynes and Richard Linklater hardly require introduction. As two of modern cinema's great standard-bearers, they've spent the last couple of decades forging filmographies as aesthetically rich as they are thematically diverse. Join us at SXSW Film Conference to witness a rare discussion between these fierce independents as they discuss their influences, inspirations, their innate sensitivity to actors, and their working methods; both within and outside the system. We can't wait, and hope you can't either!
  Richard Linklater (Detour Filmproduction), Todd Haynes (Killer Films)
Tags  film panel

1:00 PM
to 2:00 PM

Managing Your Expectations: Indie Film Realities
14 schedule::attendees
Location Austin Convention Ctr
About  Money! Fame! Debt! How do you define indie success and is it worth it? If you knew the realities of the independent film world would you embark on a project whose chances of traditional success are worse than winning the lottery? Join a panel of filmmakers who will bring expectations about the industry into focus, from production through distribution. Then learn how managing expectations can lead to creative solutions and success on your own terms.
  Chris Gore (Nerdlebrity, G4 TV/Gorelicious ), Todd Sklar (Pres, Range Life Entertainment), Ry Russo-Young (Writer/Dir, You Wont Miss Me)
Tags  film panel

1:00 PM
to 2:30 PM

Mentors: Press and Bloggers
9 schedule::attendees
Location Austin Convention Ctr
About  As a filmmaker, the press can be your best friend or your worst nightmare. Learn how to make nice. Or, if you're an aspiring journalist, learn how to make a living.

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
  Alison Willmore (Online Editor, IFC), Mark Rabinowitz (Acquisitions and programming consultant, CINELAN), Joe Leydon (Correspondent/Film Critic, Variety), Mark Olsen (Correspondent, Los Angeles Times), Michael Lerman (Producer, Tiger Industry Films), Clay Smith (Texas Book Festival)
Tags  film panel

1:00 PM
to 1:30 PM

The Art of Living: Quality of Life Best Practices Revealed
99 schedule::attendees
Location Austin Convention Ctr
About  The Art of Living is a quality of life improvement book in which accomplished, inspiring and grounded individuals share best practices on what they do to get the most out of life. Interviewees include well known types like Richard Branson, Mariel Hemingway, Tom Skerritt and Kelly Slater as well as lesser known subjects with equally interesting practices to share. The book offers an unprecedented knowledge transfer of perspectives and day-to-day practices for greater quality of life.
  Kit Cooper (Exec Dir, Best Life Practices Foundation)

1:30 PM
to 3:02 PM

Severe Clear
7 schedule::attendees
Location Alamo Lamar 2
About  Severe Clear is based on the memoir by First Lieutenant Mike Scotti as well as video footage shot by him and other members of 1st Battalion, 4th Marines on the outset of the 2003 invasion of Iraqi. Through their cameras we see the raw sounds of war, capturing the harrowing three hundred mile charge to Baghdad through hostile enemy territory. The footage used to create Severe Clear was never shot for the purpose of making a movie. In this digital age of embedded reporters, the film truly strips the barriers between audience and soldier, personalizing the fear, moral conundrum and adrenaline rush of life on the battlefield. Severe Clear offers an unflinching look at the uncertainty, disorder and chaos of war from the remarkable perspective of one Marine.

1:30 PM
to 3:03 PM

Splinterheads
24 schedule::attendees
Location Paramount
About  For Justin Frost, a typical day is rolling out of bed at one, practicing improvised karate, and mowing grass for his best friend's landscaping business. But when a traveling carnival lands in his small town, Justin falls for a sexy con-artist and wakes up to the life he has yet to begin living

1:30 PM
to 2:59 PM

Sweethearts of the Prison Rodeo
24 schedule::attendees
Location Alamo Ritz 1
About  In Sweethearts of the Prison Rodeo, filmmaker Bradley Beesley visits and explores an oddball American phenomenon: that of the prison rodeo. He journeys with his cameras to Oklahoma State Prison - the only remaining U.S. prison rodeo that is actually located on penitentiary grounds - and watches, cameras rolling, as ill-prepared male and female convicts risk their lives for the promise of cash and a brief spotlight.

1:30 PM
to 2:00 PM

I Was Told There'd Be Cake
71 schedule::attendees
Location Austin Convention Ctr
About  Wry, hilarious, and profoundly genuine, this debut collection of literary essays is a celebration of fallibility and haplessness in all their glory. From despoiling an exhibit at the Natural History Museum to provoking the ire of her first boss to siccing the cops on her mysterious neighbor, Crosley can do no right despite the best of intentions-or perhaps because of them. Together, these essays create a startlingly funny and revealing portrait of a complex and utterly recognizable character that's aiming for the stars but hits the ceiling, and the inimitable city that has helped shape who she is. I Was Told There'd Be Cake introduces a strikingly original voice, chronicling the struggles and unexpected beauty of modern urban life.
  Sloane Crosley (Writer, Riverhead Books)

2:00 PM
to 3:01 PM

It was great, but I was ready to come home.
14 schedule::attendees
Location Alamo Lamar 3
About  'It was great, but I was ready to come home.' follows best friends Cam and Annie as they navigate their way through the mountains and coastal towns of Costa Rica, looking for old comforts amidst new experiences. By turns tender and critical in its approach to its characters, Kris Swanberg's debut feature is an intimate and introspective look at the ebb and flow of female friendship.

2:00 PM
to 3:30 PM

Journey To The End Of Coal
4 schedule::attendees
Location Hideout
About  Journey To The End Of Coal is a web-documentary that lets you investigate the world of Chinese coal miners who risk their lives in state-owned and private coal plants.
At your own pace and will, you can get the story first hand from the locals if you manage to avoid the "friendly" officials who want to send you back to Beijing...

2:00 PM
to 3:16 PM

Objectified
118 schedule::attendees
Location Austin Convention Ctr
About  Objectified is a feature-length independent documentary about industrial design. It's a look at the creativity at work behind everything from toothbrushes to tech gadgets. It's about the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It's about personal expression, identity, consumerism, and sustainability. It's about our relationship to mass-produced objects and, by extension, the people who design them.
Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world's most influential designers, and looks at how the things they make impact our lives. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?

2:00 PM
to 3:00 PM

Behind the Scenes with Mad Men on Twitter
131 schedule::attendees
Location Austin Convention Ctr
About  How did characters from a show based in the analog 1960s fast foward to become a sensation on Twitter? Tweeters behind the profiles of Peggy Olson, Betty Draper and Roger Sterling discuss how it happened, why it happened and--most importantly-- what does it mean for the future of entertainment branding?
  (Partner, Supporting Characters), (Pres, Conquent), (Pres, Big Deal Productions)

2:00 PM
to 3:00 PM

Touching Me Touching You: How We Feel Technology
58 schedule::attendees
Location Austin Convention Ctr
About  Intimate computing is bringing real touch into the virtual world. But does computer mediated touch change the users, functions, or feelings about technology? We'll be looking at interactive clothing design, philosophy and teledildonic sex and peer into the future to answer these and other questions about socially acceptable touch, and touch that brings in the money.
  Kevin Alderman (Ceo, Eros LLC), Yin He (Student, Simon Fraser University), Michelle Hinn (International Game Developers Association), Thecla Schiphorst (Assoc Professor, Simon Fraser University), Cory Silverberg (Author & Educator, Come As You Are/About.com)

2:00 PM
to 3:00 PM

Tuesday Keynote: Chris Anderson / Guy Kawasaki Conversation
619 schedule::attendees
Location Austin Convention Ctr
About  In 2006, Chris Anderson introduced the concept of the Long Tail. His soon-to-be released book will talk about the power of free. Will his theories stand up to the tough questions of venture Silicon Valley venture capitalist Guy Kawasaki?
  Chris Anderson (Wired Magazine), Guy Kawasaki (CEO, Alltop)

2:00 PM
to 4:00 PM

Let's Keep Austin Beautiful
9 schedule::attendees
Location One 2 One Bar
About  On Tuesday, March 17th join local residents and festival attendees to clean up Festival Beach at Lady Bird Lake. What better way to impress that CEO or get to know a new found colleague then while making a positive change in the world. Meet other like minded individuals and engage in an activity that not only keeps Austin Beautiful, but says thank you for your hospitality. The RVIP Lounge, an RV that feels like your favorite after hours lounge, will be meeting in front of the "One 2 One Bar" on Brazos and 5th St. on Tuesday 3/17 at 2pm. The RVIP Lounge will escort volunteers to and from 5th St. and Festival Beach at Lady Bird Lake. Video games, karaoke and a full bar to boot, will ensure this is a ride you will never forget.

2:00 PM
to 2:45 PM

Pat Green
11 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

3:00 PM
to 4:30 PM

Mentors: Filmmakers
3 schedule::attendees
Location Austin Convention Ctr
About  Every filmmaker has a story to tell. Get advice, or share those stories with experienced filmmakers.

Registrants who signed up online must check-in 30 minutes before your mentor time slot to guarantee your spot. Limited on-site signup is also available for a small number of mentor sessions spots and will begin 30 minutes before the first time slot of each session.
  David Modigliani (Producer/Dir, Crawford), Tommy Pallotta (Producer, ), Ron Mann (Sphinx Productions), Lu Lippold (Dir of Funding Programs, IFP Minnesota), Marcy Garriott (Producer, The Least of These), Nathan Zellner (Zellner Bros), (ZBi)
Tags  film panel

3:00 PM
to 4:00 PM

Surviving the Festival Circuit
14 schedule::attendees
Location Austin Convention Ctr
About  Nowadays it seems like nearly every city has its own film festival, eager for your entry fees. Navigating the field can be a confusing, expensive, and nerve-wracking experience. Join experienced festival programmers and filmmakers for a discussion of the ups and downs of today's film festival circuit and a look forward to how new technologies and new expectations will shape the circuit in the future.
  Bryan Poyser (Dir of Artists Svcs, Austin Film Society), Trevor Groth (Sr Programmer/Artistic Dir, Sundance/Cinevegas), Christian Gaines (Dir of Festivals, IMDB.com), Jeff Nichols (Dir, Shotgun Stories), (Midnight Kiss Inc), Joe Swanberg (Filmmaker, Alexander the Last)
Tags  film panel

3:00 PM
to 4:00 PM

Vivid Entertainment - The Sex-Driven Market
59 schedule::attendees
Location Austin Convention Ctr
About  For 25 years, Vivid Entertainment has not just dominated the adult film industry, it has played a major role in shaping the evolution of home distribution from VHS and DVD to Internet and Blu-ray. CEO and founder Steve Hirsch will discuss how the video distribution landscape has developed over the years and what's in store for the changing marketplace. The discussion will also address the increased mainstreaming of adult film as well as its role as a training ground for Hollywood filmmakers and professionals.
  Meggan Mallone (Vivid), Hanna Hilton (Vivid), Steven Hirsch (), Robert Wilonsky (Dallas Observer)
Tags  film panel

3:00 PM
to 8:00 PM

Squarespace
33 schedule::attendees
Location Malverde
About  We'll have live music, live Squarespacers, drinks, food and more fun than you'll know what to do with.

3:00 PM
to 6:30 PM

XMPP/Jabber Meetup
35 schedule::attendees
Location Conjunctured
About  Join us for a few hours of discussion about XMPP, the open messaging protocol used by Google Talk and many other products. Jack Moffitt from Chesspark, an XMPP based online Chess site, will be in town during SXSW to facilitate a meetup of people interesting in learning more about this exciting technology and discuss interesting and creative uses. No badge required!

3:00 PM
to 3:45 PM

Bucky and the Blues Buckets
3 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

3:30 PM
to 4:30 PM

100% Time: Lessons Learned from a Self-Organized Company
105 schedule::attendees
Location Austin Convention Ctr
About  A year ago the leaders at Meetup turned their company into a self-organized organization. Hear from two of the company's leaders on how they did it and what they've learned. What happens when employees choose for themselves what gets produced? How do cross-functional teams form to work with customers on what they feel will make the most difference? How does team formation weed out weak ideas?
  Andres Glusman (VP of Strategy, Meetup), Greg Whalin (CTO, Meetup)

3:30 PM
to 4:30 PM

Brave NUI World: The Fearless Future of Device Interaction
82 schedule::attendees
Location Austin Convention Ctr
About  Designers and engineers are focusing attention on the NUI - Natural User Interface. As computing becomes more powerful and ubiquitous, ways we interact with computing will shift from classic keyboard/mouse to natural intuitive interactions. NUIs present new opportunities and challenges, as they become the next wave of computer/human interaction design.
  Lee Shupp (EVP, Cheskin Added Value), Kristin Alexander (Microsoft Xbox), Darren David (Pres & Technical Dir, Stimulant), Chris Schmidt (Dir, occo Design)

3:30 PM
to 4:30 PM

Collaboration or Collision: Achieving Design Studio Bliss
37 schedule::attendees
Location Austin Convention Ctr
About  In the studio environment, where clients, egos and timelines collide, successful collaboration is easier said than done. Join the dialogue about collaborative wins and woes.
  Jennifer Bove (Principal, Kicker Studio), Tom Maiorana (Prinicpal, Kicker Studio)

3:30 PM
to 4:30 PM

Designing Change in America
108 schedule::attendees
Location Austin Convention Ctr
About  The Designing Change in America panel will discuss the Obama "brand", it's birth, it's evolution, and it's rise to power. We will discuss the challenges of being in-house designers in a fast-paced political environment and how though challenges informed our process for designing and developing.
  John Slabyk (Art Dir, Obama for America), Scott Thomas (Design Dir New Media, Obama - SimpleScott), Alissa Walker (Gelatobaby)

3:30 PM
to 4:30 PM

From HEROES to HELLBOY: Inside Transmedia Storytelling
71 schedule::attendees
Location Austin Convention Ctr
About  Primetime Emmy Award Winner Matt Wolf and videogame deal making luminary Keith Boesky will talk candidly about their experiences crafting and positioning transmedia content for: HELLBOY, SIMPSONS, JASON BOURNE, AFRO SAMURI, TOMB RAIDER, FALLEN, ETC. Wolf has successfully extended narrative across multiple media platforms and will share his vision of the entertainment future based on his unique experiences. Boesky has brokered many of the industry's biggest interactive entertainment deals and represents several world class game developers and high profile individuals within interactive entertainment.
  Matt Wolf (Double Twenty), Keith Boesky (CEO, Boesky & Company)

3:30 PM
to 4:30 PM

Guitar Hero: From Console to Mobile
20 schedule::attendees
Location Hilton
About  Translating the Guitar Hero brand into a compelling mobile experience with no external controller required rethinking the way mobile games are developed and delivered. Michael Temkin will discuss how Hands-On Mobile solved the issue of 3D, multi-channel audio, replayability, and authentic representation of the console game in a constrained environment.
  JJ Lechleiter (Sr Prod Mgr, Hands-On Mobile), Lara Norris (Music Licensing Mgr, Hands-On Mobile)

3:30 PM
to 4:30 PM

Is Web 2.0 Killing the Sports Business?
57 schedule::attendees
Location Austin Convention Ctr
About  Interactive media is changing the sports experience for fans, media and sponsors alike. This panel will zero in on the "killer apps" being used by teams, leagues and sponsors to engage fans on the Web and through mobile, and will be instructive for all marketers, and digital entrepreneurs.
  Pat Coyle (Pres, Coyle Media Inc), Derek Eagleton (Digital Media Dir, Dallas Cowboys), Mike Levy (CEO, OPEN Sports Network Inc), Hooman Radfar (Founder/CEO, Clearspring Technologies Inc), Kevin Chou (CEO, Watercooler)

3:30 PM
to 4:30 PM

Location Location Location: The Future of Mobile Advertising
130 schedule::attendees
Location Austin Convention Ctr
About  Most people groan at the thought of advertising on their mobile phone and rail against the idea as 24/7 marketing. But is it possible that mobile advertising could be something that consumers enjoy? the panel will explore this dichotomy, what it takes to 'get it right' in this burgeoning industry.
  Sam Altman (CEO, Loopt Inc), Bud Caddell (Strategist, Undercurrent), Denny Reinert (Dir IA Ad Sales, Navteq), Uwe Hook (SVP Media, Direct Partners), Tina Unterlaender (AKQA)

3:30 PM
to 4:30 PM

Nom Nom Nom: The Secrets of Successful Foodblogging
78 schedule::attendees
Location Austin Convention Ctr
About  What does it take to build a successful food blog? From niche single-food specific blogs like Cupcakes Take the Cake to broader blogs like Midtown Lunch, we'll share the secrets of making readers hungry for more and attracting press and advertisers.
  Zach Brooks (Owner, Midtown Lunch), Rachel Bussel (Freelance), Cathy Erway (Not Eating Out in New York), Kalyn Denny (Blogger, Kalyn's Kitchen), Addie Broyles (Food Writer, Austin American-Statesman)

3:30 PM
to 4:30 PM

Online Comic Books: The Future of Graphic Novels?
58 schedule::attendees
Location Austin Convention Ctr
About  Is it the limitations of paper that give the graphic novel it's strengths, since, static images on a screen seem dull by comparison to video and animation? The panel will discuss how the Comic Book industry is using online tools to rethink the medium and the meaning of "graphic novels".
  Jason Cranford Teague (Dir of Web Design Standards, Bright Eye Media), Richard Bruning (SVP-Creative Dir, DC Comics), Ron Richards (Sr Dir Mktg/Prod Mgmt, Revision3/iFanboy), Rivkah Rivkah (rivkah.com)

3:30 PM
to 4:30 PM

Out of the Bedroom and Into the Boardroom
46 schedule::attendees
Location Austin Convention Ctr
About  You've enjoyed the home office life, but it's time for your web design business to grow up and get serious. Discover the top ten truths that successful businesses have learned the hard way, including ideas on office space, employees, business partners, cash flow, and staying sane.
  James Archer (Managing Dir, Forty), Allen Mendelsohn (VP, Plank)

3:30 PM
to 4:30 PM

P2P 2.0: Copyright, Streaming, and Circumventing Chinese Censorship
40 schedule::attendees
Location Hilton
About  HTTP-based content distribution is inefficient and expensive. How can a new generation of P2P applications revolutionize browser-based digital media distribution? How can you use them on your site to give your users high-resolution video for free? How can digital media creators use these new tools to reach new audiences?
  Adam Fisk (Founder, LittleShoot LLC), Ian Clarke (CEO, Uprizer Labs LLC), Wendy Seltzer (Fellow, Berkman Center for Internet & Society), Aaron Ray (Head of the New Media Dept, The Collective), Alice Marwick (PhD Candidate, New York University)

3:30 PM
to 4:30 PM

Policy Trainwreck: How Copyright Law Failed the Digital Age
85 schedule::attendees
Location Hilton
About  The Digital Age has revolutionized the entertainment industry, while copyright law has not significantly changed in 30 years. Prominent musicians and filmmakers will discuss how the digital age is being embraced and policymakers will discuss what needs to be done to get the copyright freight train back on its tracks.
  Brian Zisk (Creator/Owner/Exec Producer, SanFran MusicTech Summit), Dave Allen (Dir Insights & Digital Media, Nemo/Pampelmoose.com), Jonathan Coulton (Jonathan Coulton), Michael Petricone (Sr VP, Govt Affairs, Consumer Electronics Association), Samantha Murphy (Founder, The Highway Girl)

3:30 PM
to 4:30 PM

Rebuilding the World with Free Everything
141 schedule::attendees
Location Austin Convention Ctr
About  "Free" is the future of business. Steve Larsen says the world has more than 500,000 open source code bases now -- all free. That's a tall challenge for a huge pile of building material. Linux Journal presents a panel of creative hackers and business crafters to discuss constructing the future.
  Doc Searls (Sr Editor, Linux Journal), Katherine Druckman (Webmistress, Linux Journal), William Hurley (founder, evil genius project), Chris Anderson (Wired Magazine), Dave Taylor (filmBUZZ)

3:30 PM
to 4:30 PM

Surviving Scandal: How to Manage Negative Attention in the Internet Age
68 schedule::attendees
Location Hilton
About  With the advent of all-on, all the time Internet attention, there's a very high likelihood of someone in your company doing something to attract negative attention to your organization. This panel will help you rise above your mistakes and take advantage of the spotlight cast upon your presence. The moderator is a former gossip columnist who knows exactly what to do, and not do, to gain attention. Members of the panel include former Reality Show TV stars who have seen their share of attention for their actions.

3:30 PM
to 4:30 PM

The Mobile Web for Good: Hype or Reality?
83 schedule::attendees
Location Austin Convention Ctr
About  80% of the world will access the web first through a mobile -- what does that mean for social good? Panelists will include app developers of mobile web solutions for health, environment, economic empowerment, and social justice. Do they make a difference? Explore cases and key issues in a fast-paced and interactive session.
  Daniel Appelquist (Sr Tech Strategist, Vodafone ), Erica Kochi (UNICEF), Merrick Schaefer (Technical Project Mgr, UNICEF), Tatsuki Tomita (Opera Software), Katrin Verclas (Co-Founder, Mobileactive.org)

3:30 PM
to 4:30 PM

The Tale of Two Bruces
23 schedule::attendees
Location Hilton
About  In 1985, a Springsteen album or the live performance cost the same. Today, the album costs almost nothing while the show's ticket price has skyrocketed. Welcome to the next generation of the entertainment industry, where 'live' replaces electronic entertainment as the most important and profitable part of the entertainment economy.
  Jim McCarthy (CEO, Goldstar)

3:30 PM
to 4:30 PM

Therapy 2.0: Mental Health for Geeks
77 schedule::attendees
Location Austin Convention Ctr
About  What can you do to stay mentally healthy in a Web 2.0 world? Come share your strategies for staying sane in the world that never really turns off. Learn self-care tips for managing work and stress. Discover how to manage social networking while keeping your boundaries intact.
  Thomas Roche (Writer, ), Dr Keely Kolmes ()

3:30 PM
to 4:30 PM

Too Much Text: When I Was Your Age, We Sent Email
84 schedule::attendees
Location Austin Convention Ctr
About  The youngest generation of Internet users have relegated email to the domain of their parents and other "old people". What are the current technical challenges faced by email that threaten it surviving for another decade of use and facing a decline in adoption by new users?
  Jay Cuthrell (qthrul, fudge.org)

3:30 PM
to 4:30 PM

Universal by Design
Location Austin Convention Ctr
About  Good designers and developers strive to create intuitive, supportive interfaces that allow people to discover information independently and use products efficiently. Accessibility for the disabled, if considered, is most often an afterthought and sometimes dismissed as "too hard" or "too boring." In this session, James will demonstrate through numerous examples how accessible, universal design benefits not only those with disabilities, but society at large, enabled or disabled? everyone.
  James Craig (Apple Inc)

4:00 PM
to 5:30 PM

A Vida Politica
3 schedule::attendees
Location Hideout
About  In the struggle for your rights can hair be a weapon?
A Vida Politica is about Negra Jho, a larger than life activist from Salvador, Brazil. Her form of activism is hairdressing, and she uses it to engage and empower her many clients and admirers.

4:00 PM
to 5:30 PM

Bitch Academy
14 schedule::attendees
Location Hideout
About  Young women in St. Petersburg are going to school again. They want to learn how to seduce, marry and control men. They want to learn how to be a successful bitch. Bitch academy/ Vixen Academy is a tragicomic documentary of the early Russian capitalism, which determines in an atmosphere of fear and hope, the dreams and intimacies of it's young generations.
Social relationships in Russian society have changed a great deal in recent years. In this turbulent period, the country's own conception of its women has come under great pressure, and this has major consequences for how men and women get along with each other. What is expected of you as a young woman these days? And even more importantly, how can you make sure to appeal to the contemporary, successful Russian man? The answer to these questions is the Bitch Academy, a training school for the modern-day gold digger.The male course instructor employs unorthodox methods. Boosted by his advice, exercises and role play, a striking game unfolds between him and his female students. In an atmosphere of sexism and abuse of power, a world of lust and temptation is created in which there's only room for the most ruthless seductress. The students emulate that image, but behind their sexy masks lurks a world of great uncertainty and sorrow.Filmmaker Alina Rudnitskaya only observes. Together with her crew, she snakes her way around the tiny classroom and films a shocking portrait of a society adrift.

4:00 PM
to 5:30 PM

Children of the Eclipse
2 schedule::attendees
Location Hideout
About  In February 2008, hundreds of children and their families converge on Queens Hospital in Jessore. They come from all over Bangladesh, but these children have one thing in common -- they each suffer from disfiguring cleft lips and palates. For the duration of a five day 'camp,' local plastic surgeons operate on the children in an effort to mend their lips and speech habits. But Bangladeshis are not accustomed to hospitals -- the pressure can be too much for the waiting parents.

4:00 PM
to 5:30 PM

Forty Men for the Yukon
4 schedule::attendees
Location Hideout
About  German-born Frank Erl, a 75 year-old gold miner and English-born Geordie Dobson, an 82 year-old saloon owner live isolated in the outskirts of the Yukon Territory, Canada. Surviving tragedies, war, divorce and the construction of a 38,000 beer-bottle house, they now face the universal decision of how to move forward in life.
In keeping with the character and mood of the northern Yukon, FORTY MEN FOR THE YUKON is a patient and observational look at two men who have spent their lives moving at their own pace and exploring where their interests take them.

4:00 PM
to 5:25 PM

Four Boxes
18 schedule::attendees
Location Paramount
About  Trevor Grainger, Amber Croft and Rob Rankrus run Go Time Liquidators Ð an ambulance-chasing eBay auction business. In a dead man's destroyed suburban house they start watching a bookmarked surveillance-cam website called fourboxes.tv. If fourboxes.tv isn't just more internet BS, then a crazed creep they call Havoc is building enough bombs to, like, kill everybody.

4:00 PM
to 5:30 PM

Home
3 schedule::attendees
Location Hideout
About  What drives our fascination with the ownership of bricks and mortar? The film explores ideas of home through the voice of Joe McGarry, Director of Homeless charity Arlington House in Camden. In his poetic monologue he reflects on his life of transience as a homeless person and his search for the meaning of 'home'. His mantra offers a philosophical perspective in the idea that 'Homelessness' and the 'home' lie within us, rather than in our material wealth or through our physical possessions.

4:00 PM
to 5:30 PM

King of Laughter
4 schedule::attendees
Location Hideout
About  In the 1950s people laughed 18 minutes a day on average, now the average is 6 minutes. Belachew Girma is determined to try and turn this round. Belachew currently holds the world record for the longest laugh, ninety solid minutes without stopping. He believes that he can speared his message of positivity to anyone he meets. 'King of laughter' tests his theory by sending Belachew on a laughter journey through Britain's saddest town.

4:00 PM
to 5:30 PM

Lies
4 schedule::attendees
Location Hideout
About  Three perfectly true stories about lying.

4:00 PM
to 5:30 PM

MINE
9 schedule::attendees
Location Alamo Lamar 2
About  MINE is a feature-length, independent documentary about the essential bond between humans and animals, set against the backdrop of one of the worst natural disasters in modern U.S. history: Hurricane Katrina. This gripping, character-driven story follows New Orleans residents as they attempt the daunting task of trying to reunite with their pets who have been adopted by families all over the country, and chronicles the custody battles that arise when two families love the same pet. Who determines the fate of the animals - and the people - involved? A compelling meditation on race, class and the power of compassion, MINE examines how we treat animals as an extension of how we view and treat each other.

4:00 PM
to 5:30 PM

Pockets
4 schedule::attendees
Location Hideout
About  This short documentary explores the common pocket. It is a universal part of our everyday lives. We all keep items in our pockets to take them from point A to point B, to keep them safe, to keep them close by for ease of use, to give us good luck, to remind us something. What lies within our pockets often reveals more about us than we would expect. It is an insight into our personality, personal lives and social background.

4:00 PM
to 5:20 PM

SXGlobal Shorts
13 schedule::attendees
Location Hideout
About  'King of Laughter', UK, directed by Nick Hillel, In the 1950's people laughed an average 18 minutes a day, now the average is 6 minutes. World Laughter Master Belachew Girma from Ethiopia believes he can turn this around in Britain's saddest town, Walsall.

'Lies', Sweden, directed by Jonas Odell. Three perfectly true stories about lying.

'A Vida Politica', Brazil, directed by Katrina Mansoor. Negra Jho is a larger than life activist from Salvador, Brazil. Her form of activism is hairdressing, and she uses it to engage and empower her many clients and admirers.

'Children of the Eclipse', Australia, directed by Zane Lovitt. In February 2008, hundreds of children and their families converge on a hospital in Bangladesh. They each suffer from disfiguring cleft lips and palates. For the duration of a five day camp, local plastic surgeons operate on the children in an effort to mend their lips and speech habits.

'Home', UK, directed by Chris Allen. What is the true meaning of 'home' in the 21st Century?

'Forty Men for the Yukon', Canada, directed by Tony Massil. A patient and observational look at two men who have spent their lives moving at their own pace and exploring where their interests take them.

'Pockets', UK, directed by James Lees. What do the contents of your pockets say about you?

'Bitch Academy', Russia, directed by Alina Rudnitskay. Young women in St. Petersburg are going to school again. They want to learn how to seduce, marry and control men. Bitch academy/ Vixen Academy is a tragicomic documentary of early Russian capitalism, which proliferates in an atmosphere of fear and hope, the dreams and intimacies of its young generations.

4:00 PM
to 5:49 PM

That Evening Sun
11 schedule::attendees
Location Alamo Lamar 3
About  Abner Meecham, an aging Tennessee farmer discarded to a nursing facility by his lawyer son, flees the old folks' home and catches a ride back to his country farm to live out his days in peace. Upon his return, he discovers that his son has leased the farm to Abner's old enemy and his white trash family. Not one to suffer fools or go down easy, Abner moves into the old tenant shack on the property and declares that he won't leave until the farm is returned to his possession. But Lonzo Choat, the new tenant, has no intention to move out or give in to the old man's demands.
This sets up a ruthless grudge match between Abner and Choat, each man right in his own eyes, each too stubborn to give an inch. Angered by his son's betrayal, and haunted by recurring dreams of his long-dead wife, Abner sets about his own path toward reclaiming his life. Lines are drawn, threats are made, and the simmering tension under the Southern sun erupts, inevitably, into savagery.

4:00 PM
to 5:38 PM

Wake Up
18 schedule::attendees
Location Alamo Ritz 1
About  One day four years ago Jonas Elrod woke up with the inexplicable ability tosee and hear angels, demons, auras and ghosts. The documentary WAKE UPfollows his journey across the country and overseas for the next three yearsto find out why.

4:00 PM
to 4:45 PM

Roster McCabe
1 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

4:30 PM
to 4:37 PM

Alexander Family Farm
3 schedule::attendees
Location Alamo Lamar 1
About  Kim Alexander lives as close to the city as you can get and still be country. The furthest an egg travels from his farm is 30 miles, a distance unheard of in our global food economy. Though a staple in American diets, the origins of our eggs can be a mystery.

4:30 PM
to 4:36 PM

Casimiro
3 schedule::attendees
Location Alamo Lamar 1
About  Casimiro is the story of an illegal immigrant living in central Texas. As we follow him throughout his daily routine we realize the difficulties, both physical and emotional he is forced to confront. Casimiro begins his day trying to write an encouraging and positive letter to his family back in his homeland. As the day progresses, we can experience that the American dream Casimiro was after has resulted in a much more difficult journey, one which he has to overcome alone. His solitude and inability to adapt to a strange world ultimately create a distance between Casimiro and his family, one that goes beyond the physical boundaries of countries and cultures.

4:30 PM
to 4:38 PM

Coffee
2 schedule::attendees
Location Alamo Lamar 1
About  COFFEE is about Sara, a woman whose relationship has fallen apart. She is waking up on this particular morning to a disheveled house, half packed in boxes. Going about her morning in a daze, Sara allows innocuous little things to affect her. When it's time for a sincere reaction to her surroundings, she simply feels numb. Coffee might help.

4:30 PM
to 6:00 PM

Entre Lineas (Between the Lines)
2 schedule::attendees
Location Alamo Lamar 1
About  "Entre Lineas" is a story about two friends that live on different sides of the Mexican-American border. As we follow Caroline and Ricardo we get a close look at the lifestyle of Mexican and Mexican-Americans and the universal struggle to maintain and find our own identities in a multicultural society.

4:30 PM
to 6:00 PM

Jack & Holly
1 schedule::attendees
Location Alamo Lamar 1
About  Jack and Holly are a young couple who struggle as hard economic times put pressure on their relationship.

4:30 PM
to 4:42 PM

Love, Sadie
2 schedule::attendees
Location Alamo Lamar 1
About  Sadie and her high-school friends struggle to escape the banality of everyday life through the intimate exchange of handwritten notes.

4:30 PM
to 6:06 PM

Texas Shorts
11 schedule::attendees
Location Alamo Lamar 1
About  'Jack & Holly', directed by Robbie Bourland. A young husband has lost his job and is reluctant to lean on his wife for emotion and finical support.

'Casimiro', directed by Sergio Rabczuk. The story of an illegal immigrant as captured in a letter he writes to his family.

'Alexander Family Farm', directed by Keeley Steenson. Kim Alexander, a chicken farmer, lives in the outskirts of the city of Austin, about as close to the city you can get and still be country. This documentary takes a look at the technical aspects of egg and chicken farming, and Kim's philosophical approach of returning to the land as a way of life.

'Love Sadie', directed by Naiti Gamez. Sadie and her high-school friends struggle to escape the banality of everyday life. Her friends search for approval, and answers about life, from Sadie, the one confidant who can't articulate her own reality.

'Tough Love', directed by Thomas Hackett. A look at the devotion and affection that young men and seek and express through the rituals of boxing.

'Ventilo', directed by Jerin Crandel. An alternate universe where dance replaces language and acceptance means everything.

'Uprush', directed by Kim Hall. When a girl must decide between her best friend and her family, she chooses neither.

'Coffee', directed by Vicky Wight.

'Entre Lineas' (In Between Lines), directed by Maru Buendia-Senties. a story about two friends that live on different sides of the Mexican-American border. As we follow Caroline and Ricardo we get a close look at the lifestyle of Mexican and Mexican-Americans and the universal struggle to maintain and find our own identities in a multicultural society.

4:30 PM
to 4:44 PM

Tough Love
3 schedule::attendees
Location Alamo Lamar 1
About  'Tough Love' is ostensibly about boxing. Really, though, it's about boys and men looking for love and affection through time-honored rituals. Instead of teaching violence and aggression, the sport shows young men nurturing and tenderness, as each generation passes along its knowledge and appreciation of the sport to the next.

4:30 PM
to 4:38 PM

Uprush
1 schedule::attendees
Location Alamo Lamar 1
About  On the brink of adulthood, swimming can seem like the most dangerous thing in the world.

4:30 PM
to 4:35 PM

Ventilo
2 schedule::attendees
Location Alamo Lamar 1
About  A drama about a young woman's journey through a fantasy world of feather fans and beauty. She soon discovers that life is not an open door. There are many ways to fail and only one way through. Acceptance, rejection, fear, and courage all have their place in Ventilo.

4:30 PM
to 6:00 PM

We Live in Public
38 schedule::attendees
Location Austin Convention Ctr
About  On the 40th anniversary of the Internet, WE LIVE IN PUBLIC tells the story of the effect the web is having on our society as seen through the eyes of 'the greatest Internet pioneer you've never heard of', visionary Josh Harris. Award-winning director, Ondi Timoner ('DIG!'), documented his tumultuous life for more than a decade, to create a riveting, cautionary tale of what to expect as the virtual world inevitably takes control of our lives. Josh Harris, often called the 'Warhol of the Web' through the infamous dot.com boom of the 1990's, founded Pseudo.com, the first Internet television network and created his vision of the future, an underground bunker in NYC where 100 people lived together on camera for 30 days over the millennium.

5:00 PM
to 6:12 PM

Pulling John
19 schedule::attendees
Location Alamo Ritz 2
About  'Pulling John' is the universal story of a champion, who after 25 years of success is now burdened with the inevitable transformation of aging. John Brzenk, the legendary armwrestler, who works as an airline mechanic by day must decide whether to leave the sport he was raised on or wait to be defeated by 2 up and coming titans. Voevoda from Russia, Bagent from West Virginia and Yoshi from Tokyo are the colorful characters who have been raised on the legend of John Brzenk. These men define themselves by not becoming champions but by defeating the legend that is known as Brzenk. In a philosophical and thrilling ride, 'Pulling John' culminates at the Zloty Tur Championship in Warsaw, where Bagent and Voevoda have the chance of their life, to dethrone the conflicted Brzenk.

5:00 PM
to 6:00 PM

Are Virtual Worlds a Refuge from the Recession?
20 schedule::attendees
Location Austin Convention Ctr
About  Virtual worlds could be recession-proof because the economy won't change the fundamental desire users have to evolve their identities and express themselves creatively. Virtual worlds allow this in ways never before possible. Some claim that virtual worlds are in a recession, based on low currency spending and falling hours spent.
  Lauren Bigelow (GM & SVP Mktg WeeWorld Inc, WeeWorld), Maura Welch (Dir Mktg & Content, WeeWorld)

5:00 PM
to 6:00 PM

Building A Career In The Adult Internet Industry
52 schedule::attendees
Location Austin Convention Ctr
About  Have you ever desired an exciting career where you can work from home? Do you enjoy adult material? Would you like to channel your knowledge of the Internet into creating a salary for yourself? Then this introductory panel led by two adult industry executives with a combined 20+ years experience may just be what you need.
  Connor Young (Pres, YNOT Network), Jay Andrew (Cybernet Expo)

5:00 PM
to 6:00 PM

Comics on Handhelds: Taking Webcomics Mobile
45 schedule::attendees
Location Austin Convention Ctr
About  Comics are evolving right off the printed page into an online medium all its own; what do new mobile hardware platforms mean for online/digital comics? Acclaimed webcomics creators discuss what portability means to expanding your readership, creating new business models and exploring new global distribution channels.
  Dan Goldman (Lobe Tickler, dangoldmandotnet), Molly Crabapple (Founder, Dr Sketchy's Anti-Art School), Douglas Edwards (CEO, UCLICK), Dave Bort (Staff Software Engineer, Google/Android), Rantz Hoseley (CEO, the LongBox Group), Richard Stevens (Cartoonist/Publisher/Merchandiser, Diesel Sweeties)

5:00 PM
to 6:00 PM

Democracy, Design, and the Future of Work
69 schedule::attendees
Location Austin Convention Ctr
About  In the new world of work, highly successful organizations are operating on the principles of democracy and freedom rather than fear and control. This session will explore the 10 principles of democratic design and present select best practices of companies on the WorldBlu List of Most Democratic Workplaces.
  Traci Fenton (Founder + CEO, WorldBlu)

5:00 PM
to 6:00 PM

DRM: The Fight Isn't Over Yet
62 schedule::attendees
Location Hilton
About  Artists like NIN and Radiohead are releasing whole albums for free, DRM-free Amazon is giving iTunes a run for its money, no one buys CDs that may or may not have DRM on them, and Napster has just bet the farm on MP3s. By all accounts the battle against music DRM has been won, but what about the DRM war against the rest of our media? As Bluray gets comfortable with some of the most restrictive DRM in history and Microsoft Vista struggles with convincing its customers what exactly its features are, we should be taking a hard look how we access media. Join us for a discussion on new DRM technologies, recent circumvention attempts, and ruminations on the nature of the beast.
  Fred Benenson (Outreach Mgr, Creative Commons)

5:00 PM
to 6:00 PM

From Blog to Book Deal: How-To
95 schedule::attendees
Location Austin Convention Ctr
About  Is traditional publishing dead? Apparently not, as many bloggers are landing book deals that extend and enhance their online work. Learn the ins and outs from bloggers who have done it including how to shape a coherent book from tons of posts and involve your readers in your writing.
  Pamela Slim (Escape from Cubicle Nation), Hugh MacLeod (Cartoonist, gapingvoid.com), Stephanie Klein (Author, Greek Tragedy at stephanieklein.com), Kate Lee (literary agent, ICM), Guy Kawasaki (CEO, Alltop)

5:00 PM
to 6:00 PM

From Framing Shots to Pushing Pixels: Crossing Between Film and Video Games
30 schedule::attendees
Location Austin Convention Ctr
About  As the line blurs between film and games, so do the production roles. How do filmmakers translate their skills to game development and vice versa?
  Rodney Gibbs (Studio Head, Fizz Factor), Mark Bristol (Writer/Dir, Staticline Productions)

5:00 PM
to 6:00 PM

Mobile Ubiquitous Banking and the Future of Money
64 schedule::attendees
Location Austin Convention Ctr
About  Nearly half the world's population now has a mobile device and more than a thousand cell phones are being activated every minute. The ubiquity of mobile devices will make new services available to billions of people worldwide who have not had access to traditional banks or credit cards. In developing countries such as Kenya - where nearly 80% of the population is excluded from the formal financial sector - text messaging is being used to transfer money to friends and family living in other countries. Moreover, new forms of currency are being created - trading cell phone minutes for goods and services, for example. This panel will explore the challenges and opportunities as banks go mobile, and how the revolution in mobile financial services will change the way we think about money.
  Tom Limongello (Sr Dir Business Dev, Crisp Wireless), Sacha Tueni (Group Mktg Mgr Social Networks & Strategy, Vodafone ), Ajay Revels (Design Researcher, Politemachines), Guillaume Lebleu (Sr Principal Systems Architect, Diebold Inc), Kyle Outlaw (Sr Information Architect, Razorfish), Katherine Maher (UNICEF)

5:00 PM
to 6:00 PM

Music 2.0 = Music Discovery Chaos?
88 schedule::attendees
Location Hilton
About  The way we discover music has entirely changed in less than 10 years. Radio's aging demo is presented with safe mainstream offerings. Music discovery is at the forefront of technology and social networks, yet no new standard has successfully been adopted. Websites abound attempt at both data and user generated rating/filter systems. Human VS algorithm: what method can save us?
  Elliott Hurst (CEO, Supernova.com), Sandy Hurst (Supernova.com)

5:00 PM
to 6:00 PM

Posse Blogging: Never Blog Alone
40 schedule::attendees
Location Austin Convention Ctr
About  The thrills and tribulations of co-blogging. What's it like riding herd with other bloggers? This panel of gritty bloggers discuss there experience blogging together on the same topic, but separately on their own blog. Be prepared for a shootout at the blog corral as these blog slingers agree and disagree.
  Becky Carroll (Pres/Founder, Petra Consulting Group), Jay Ehret (Mktg Mercenary, The Marketing Spot)

5:00 PM
to 6:00 PM

Rawking SXSW Year Round: Staying Inspired
134 schedule::attendees
Location Austin Convention Ctr
About  Tips and techniques on how to brings the energy and enthusiasm of SXSW to your professional pursuits and personal life throughout the year.
  Kevin Smokler (Chief Evangelist, BookTour.com), Silona Bonewald (Founder, League of Technical Voters), Corey Denis (reapandsow), Kevin Lawver (Chief Architect, Music Intelligence Solutions), Clarence Smith Jr (Do You KNOW Clarence?)

5:00 PM
to 6:00 PM

The Convergence of High-End Design, Fashion and Technology
78 schedule::attendees
Location Austin Convention Ctr
About  Fashion expresses personal identity. As consumer electronics become everyday accessories -- not just functional tools -- high-end designers and vendors are teaming to offer style-conscious consumers trendsetting products. This panel will feature a look at the new generation of personal devices defined and differentiated by their unique style and design.
  Cristina Sanz (VP Mktg Group, Parrot SA), Reena Jana (Innovation Editor, BusinessWeek), Alison Lewis (New School University), Karen Meena (Ron Robinson Inc), Christina Warren (Asst Lead Blogger, Download Squad/Weblogs Inc)

5:00 PM
to 6:00 PM

Using GPS & Location to Enhance Social Networking
182 schedule::attendees
Location Austin Convention Ctr
About  First there were social networks, and then there were location-based social networks, and now GPS and navigation-enhanced mobile social networks. This panel will explore how these emerging platforms integrate with existing social networks (facebook, twitter, etc), leverage GPS navigation functionality, and take location-aware social networking to the next level.
  Tom Marchioro (LBS Architect, Garmin International), Daniel Gilmartin (VP Mktg, ULocate Communications), Thor Johnson (SVP Media Markets, GyPSii), Martin May (Founder, Brightkite), John Adams (Operations, Twitter Inc), Bryan Jones (CEO, Mobile Blasts Inc)

5:00 PM
to 6:00 PM

Who Will Check My Email After I Die?
100 schedule::attendees
Location Austin Convention Ctr
About  Ever wondered what will happen to your digital existence after you die? E-mail, images, domain names, social networking content - do you want to leave it behind, "bequeath" it, or delete it? Come discuss legal, technical, and philosophical issues that will define your death and your digital afterlife.
  John Romano (Sr Web Developer , Capstrat), Matt Ludwig (Creative Dir/Experience Design, mLdesign)

5:00 PM
to 7:00 PM

QXQW: happy hour
49 schedule::attendees
Location Rusty Spurs
RSVP Required  Click here
About  If you're queer and going to SXSW, there's now finally an event where you can meet each other. Conference goers from interactive, film and music are all welcome. Maybe you'll meet some new collaborators, co-conspirators or someone special. maybe we'll dream up a way to repeal prop 8 and achieve equality in every last block of America. FREE. No pass needed, but you *must rsvp* as the venue needs to know how many people are coming. If the number gets high enough, maybe we'll be able to attract a sponsor for drinks. Rusty Spurs is right near the conference and will be having cheap rink specials.
Limited Capacity  events::max

5:00 PM
to 5:45 PM

Heatbox
1 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

5:30 PM
to 6:00 PM

Muggabears
8 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

6:00 PM
to 2:00 AM

Art Disaster
172 schedule::attendees
Location Beauty Bar

6:00 PM
to 6:45 PM

Daughters of the Sun
2 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

6:00 PM
to 6:30 PM

This Horn of Afrika
6 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

6:30 PM
to 8:00 PM

The Hurt Locker
34 schedule::attendees
Location Paramount
About  Forced to play a dangerous game of cat-and-mouse in the chaos of war, an elite Army bomb squad unit must come together in a city where everyone is a potential enemy and every object could be a deadly bomb.

6:30 PM
to 7:36 PM

The Last Beekeeper
25 schedule::attendees
Location Alamo Lamar 2
About  'Have you ever seen a lazy bee?' asks beekeeper Jim Robertson. Bees have worked tirelessly for man for centuries. But now they are vanishing. Wrangling with the enormity of this loss, 'The Last Beekeeper' follows the lives of three commercial beekeepers (form South carolina, Montana, and Washington) over the course of one year as they struggle with Colony Collapse Disorder. As they all take their bees to California's enormous annual almond pollination (an event so large it requires the presence of the majority of bees in the US) it becomes painfully and poignantly clear the bind that they are in. 'If all the bees die, what do you have to live for?' asks Matt Hutchens . It's not just a question for the beekeepers, it's a question for all of us.

6:30 PM
to 7:53 PM

Trust Us, This Is All Made Up
31 schedule::attendees
Location Alamo Ritz 1
About  Described by the New York Times as "Second City-seasoned masters of long form improv", Tj Jagodowski and David Pasquesi have become living legends in their field. Their performances of entirely improvised, character-driven, often hilarious and wholly original one-hour plays have mesmerized audiences worldwide. Exploring the folds of faith that underlie their relationship and the transcendental forces that govern their improvisation, TRUST US, THIS IS ALL MADE UP features an unforgettable live performance recorded at New York's Barrow Street Theater. Whether you're a student of improvisation or simply interested in the underpinnings of human imagination and the depths of mutual understanding, this journey will leave you laughing, guessing, and in awe of this altogether remarkable feat.

6:30 PM
to 8:00 PM

Music-Tech People Drinkup
33 schedule::attendees
Location Jaimes
About  Marisol & Corey reserved space at Jaimes on 6th St for a Drinkup specifically for those of us who work in both the interactive and music spaces.

6:30 PM
to 7:00 PM

Total Abuse
6 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

7:00 PM
to 8:29 PM

Eggshells
17 schedule::attendees
Location Alamo Lamar 3
About  Eggshells, an American Freak Illumination Time & Space Fantasy of the exploding Austin inevitable. A crypto embryonic hyper-electric presence duels with itself as Vince Sobrosek goes to the bathroom yelling "listen to yellow dog, goddamn yellow dog!" while the uninvited dinner guests make love to the ghosts of Don Levy and Nic Roeg in a threesome with Carlos Casteneda in a bedroom that paints itself on its way to a wedding and your girlfriend and her lover dance out of the hemoglobin balloon forest as the writer-man takes an axe to the windshield and runs home naked to make love to the girl he loves for her breasts and they all grab seats under the transmogrifying hair dryers as Vince proclaims, "Ye shall know the truth and the truth will make you free." BYO

7:00 PM
to 8:30 PM

The Promised Land
11 schedule::attendees
Location Alamo Lamar 1
About  The Promised Land is a film that takes you to the heart of Louisiana's musical phenomenon - Swamp Pop. Shot in South-west Louisiana we meet this super group of cult and underground heroes and observe their lives, their music, their culture. Tracing founder member CC Adcock's search through the swamps and flatlands of South Louisiana we are drawn into a world of beauty. This backdrop is the canvas for the introduction of the family they call the Lil' Band O' Gold. Watch as the band and their troupe see if it possible to take this soulful train of culture to the next level. Can the Lil' Band O' Gold overcome natural disasters and personal problems to carry their message beyond just another Saturday night? Or maybe Saturday night is all these virtuosos need to fulfill their desires?

7:00 PM
to 2:00 AM

South By South DEATH
85 schedule::attendees
Location Elysium
About  7 Amazing Bands for $5 get hopped up on weight loss pills and drive your segway to eLySiUm to start SXSW week off the FUCKED UP way. with: UME (atx) THE VANDELLES (nyc) RINGO DEATHSTARR (atx) THE UPSIDEDOWN (pdx) CRY BLOOD APACHE (atx) MANHATTAN LOVE SUICIDES (uk) DINO WALRUS (nyc) + SpEcIaL gUeSt DJ TBA ( tip: bring earplugs )
Info  renan.mcfarland@gmail.com
Tags  Ages 21+

7:00 PM
to 8:00 PM

SXSW Film Awards Reception
61 schedule::attendees
Location Brush Square Park: East Tent
About  Toast independent film's rising stars at this year's SXSW Film Awards Reception. This pre-awards party, sponsored by Film in North Carolina, starts the evening off right.

7:00 PM
to 1:00 AM

SXSWi Closing Party (Media Temple)
563 schedule::attendees
Location La Zona Rosa
About  Hot new venue with lots of surprises in store. Be sure to stick around for this end-of-festival blow-out.

7:00 PM
to 7:30 PM

Dozal Brothers
6 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

7:00 PM
to 7:45 PM

Evening Rig
2 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

7:30 PM
to 8:51 PM

You Wont Miss Me
22 schedule::attendees
Location Alamo Ritz 2
About  A kaleidoscopic film portrait of Shelly Brown, a twenty-three-year-old alienated urban misfit recently released from a psychiatric hospital. Starring Stella Schnabel, featuring Rene Ricard and introducing other notable New York personalities, the film gives pathos to the frenzy of the youthful desire for acceptance.
Shot in a variety of styles and formats, YOU WONT MISS ME mixes non-actors with professionals, verité with staging, order with abstraction, to paint an evocative picture of a contemporary rebel.

7:30 PM
to 8:00 PM

Fight Bite
18 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

8:00 PM
to 2:00 AM

ShamROCK St. Patty's w/ RockYou
195 schedule::attendees
Location Speakeasy
RSVP Required  Click here
About  This event is open to anyone with a SXSW badge, so come celebrate St. Patrick's day us! We have a stellar lineup: Datarock - http://www.myspace.com/datarock Kid Sister - www.myspace.com/kidsister Hey Champ - http://www.myspace.com/heychamp
Limited Capacity  events::max
Info  karina@rockyou.com

8:00 PM
to 9:00 PM

SXSW Film Awards
52 schedule::attendees
Location Austin Convention Ctr
About  Celebrate SXSW 2009's brightest stars! The '09 Film Awards will be emceed by Austin's own, Jimmie Roulette, who's performed on Comedy Central's Premium Blend and the HBO Comedy Festival in Las Vegas. This year's Film Awards is sure to be unlike any other.

8:00 PM
to 8:30 PM

Daniel Francis Doyle
12 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

8:00 PM
to 8:45 PM

Kevin Devine and the God Damn Band
14 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

8:00 PM
to 10:00 PM

The Band of Heathens
14 schedule::attendees
Location The Saxon Pub
About  Cost: $10

8:00 PM
to 9:00 PM

The Parlotones
14 schedule::attendees
Location Friends
About  Dart Music International presents International Night

8:30 PM
to 10:00 PM

Intangible Asset Number 82
18 schedule::attendees
Location Alamo Lamar 2
About  When Australian drummer Simon Barker hears a rare recording of Korean shaman Kim Seok-Chul - a grand master in his seventies playing with immense energy and complex technique Ð he knows immediately he must find and learn from the enigmatic shaman officially recognized as South Korea's 82nd Intangible Asset.Undeterred by years of setbacks and obstacles, and with the elusive Kim Seok-Chul now in his eighties, Simon returns to Korea for a seventeenth time. The journey becomes a rite of passage, as meaningful encounters with engaging and exotic characters prepare Simon for a fortuitous meeting with the shaman.Personal transformations result, and Simon and the artists who have become immersed in his search move naturally to collaboration, a testimony to the universal language of music.

8:30 PM
to 9:00 PM

Numerators
6 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

9:00 PM
to 10:45 PM

Make-Out with Violence
22 schedule::attendees
Location Alamo Lamar 1
About  "MAKE-OUT with VIOLENCE" tells the story of twin brothers Patrick and Carol Darling, newly graduated from high school and struggling to come to terms with the mysterious disappearance of their friend, the bright and beautiful Wendy Hearst. When a drive through the countryside surrounding their posh suburban community leads to the discovery of Wendy's mysteriously animated corpse, the boys secretly transport the zombie Wendy to an empty house in hopes of somehow bringing her back to life. As the sweltering summer pushes on, they must maintain the appearance of normalcy for their friends and family as they search for ways to revive the Wendy they once knew, or, failing that, to satisfy their own quests for love amongst the living and the dead.

9:00 PM
to 10:08 PM

Sissyboy
10 schedule::attendees
Location Alamo Ritz 1
About  A juncture in the lives of performance art revolutionaries, 'Sissyboy' explores the Portland-based gender-bending drag troupe that has served up their audacity, ambivalence and social commentary throughout the Rose City for over 3 years before hundreds of devoted fans.
Go behind the scenes for a glimpse of Sissyboy's last year of existence through the eyes of 1st-time filmmaker Katie Turinski. The rehearsals, relationships, joys and heartaches experienced by this patchwork family of outcasts should be remembered not just as a performance art movement, but also an insight into the human condition.
Please enjoy the hubris & humanity offered by this troupe of societal outsiders as you discover what it means to be a Sissy.

9:00 PM
to 1:00 AM

SXSW Film Closing Party
148 schedule::attendees
Location Maggie Mae's
About  You won't want to miss the bash that officially closes the 2009 SXSW Film Conference. Good company and complimentary food and beverages are sure to make this an unforgettable event.

9:00 PM
to 10:00 PM

Bang Bang Eche
26 schedule::attendees
Location Friends
About  Dart Music International presents International Night

9:00 PM
to 9:30 PM

Dikes of Holland
7 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

9:00 PM
to 10:00 PM

Peter Himmelman
6 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

9:15 PM
to 10:15 PM

Micah P. Hinson
Location Emo's
About  Cost $10. To celebrate the premier of the new All Tomorrow's Parties film at this month's SXSW Film Festival, we will be having a party on Tuesday March 17th, Emo's Main Stage, Austin, Texas. Starring: Micah P. Hinson, Sleepy Sun, The Drones, The Octopus Project + Special guest DJ Barry Hogan Tickets are just $10. Doors open at 8. We will be showing excerpts of the film and an exclusive Vincent Moon ATP film premiere.

9:30 PM
to 11:46 PM

Passing Strange
39 schedule::attendees
Location Paramount
About  PASSING STRANGE is the Spike Lee-directed film featuring the award-winning Broadway rock musical, Passing Strange. The Broadway show won numerous Best Musical awards (Drama Desk, NY Film Critics Circle, Obie) and the Tony Award in 2008 for Best Book of a Musical.
PASSING STRANGE is the semi-autobiographical story of a young black man who leaves behind his middle-class, church-ruled upbringing in mid-1970s LA to travel to Europe in search of his artistic and personal identity, or what he calls "the real." In the end he finds complexity and even hypocrisy are not limited to middle-class black-American life, and that while to him art may be more real than life, only love is truly more than real.

9:30 PM
to 10:00 PM

White Denim
110 schedule::attendees
Location Ms Bea's
About  TEJAS MEANS 'FRIENDS' party: a showcase of bands from Texas

10:00 PM
to 11:30 PM

Saint Misbehavin': The Wavy Gravy Movie
11 schedule::attendees
Location Austin Convention Ctr
About  Saint Misbehavin' reveals the true story of cultural phenomenon Wavy Gravy Ð a man whose commitment to making the world a better place has never wavered. We experience the impact one person can have and connect to the hope that each one of us can make a difference while keeping our sense of humor.Wavy Gravy is known as the MC of the Woodstock Festival, a hippie icon, clown, and even a Ben & Jerry's ice cream flavor. In Saint Misbehavin' we meet a true servant to humanity who carries his message through humor, compassion and a song he sings, called "Basic Human Needs".Saint Misbehavin' weaves together intimate verité footage, reflections from an array of cultural and counter-cultural peers, and never-before-seen archival footage to tell a story that is bigger than the man himself.

10:00 PM
to 2:00 AM

IFC Crossroads Party
176 schedule::attendees
Location Pangea
RSVP Required  Click here
About  Playing: The Decemberists and Gomez. Pick up your free tickets at Waterloo Records (600 A. North Lamar) on Monday, March 16th at 10 AM Line will form at 10AM
  IFC
Tags  Ages 21+

10:00 PM
to 4:00 AM

St. Patricks Last Stand @ PureVolume
202 schedule::attendees
Location The PureVolume.com House
RSVP Required  Click here
About  Grab your friends and your last bit of energy and head to the PureVolume.com House (presented by VTech) for a raucous affair that will leave you scrambling to make your flight the next day. (Seriously, pack your bags ahead of time; this party is going all night.) Hosted by the generous folks at Crash Corp, Avenue Labs, PureVolume and the inimitable Rick Webb, come by for live music and DJs, free Asahi (green!) beer, liquor, Monster Energy Drinks, and amazing wine courtesy of Slingshot Wines.

10:00 PM
to 11:00 PM

Exit
8 schedule::attendees
Location Dirty Dog Bar

10:00 PM
to 11:00 PM

We Should Be Dead
16 schedule::attendees
Location Friends
About  Dart Music International presents International Night

10:15 PM
to 11:15 PM

Jake Dilley and The Color Pharmacy
2 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

10:45 PM
to 11:15 PM

Sleepy Sun
1 schedule::attendees
Location Emo's
About  Cost $10. To celebrate the premier of the new All Tomorrow's Parties film at this month's SXSW Film Festival, we will be having a party on Tuesday March 17th, Emo's Main Stage, Austin, Texas. Starring: Micah P. Hinson, Sleepy Sun, The Drones, The Octopus Project + Special guest DJ Barry Hogan Tickets are just $10. Doors open at 8. We will be showing excerpts of the film and an exclusive Vincent Moon ATP film premiere.

11:00 PM
to 12:00 AM

11:00 PM
to 12:00 AM

The Golden Dogs
27 schedule::attendees
Location Friends
About  Dart Music International presents International Night

11:30 PM
to 1:04 AM

The Horseman
33 schedule::attendees
Location Alamo Lamar 2
About  The Horseman is the feature-length debut from 26 year old Australian director Steve Kastrissios. This raw, action-filled revenge drama, which received awards for both Best Australian Film and Best Australian Director at the 2008 Melbourne Underground Film Festival, signals the emergence of a serious new talent. The Horseman tells the story of Christian Forteski (played by veteran Australian actor Peter Marshall) whose drug addicted daughter dies after appearing in an amateur porn video. Christian deals with his grief by burning, kicking, smashing and stabbing his way through the network of pornographers involved in the video. The Horseman is a lean, tight film that boils down the revenge formula to its most essential, time-tested elements: an engaging story, interesting characters, and a powerful dose of skull-pounding violence

11:30 PM
to 2:00 AM

Special Guests
10 schedule::attendees
Location The Belmont
About  Green With Envy (St. Patty's Day Party)

11:59 PM
to 1:29 AM

The Haunting in Connecticut
33 schedule::attendees
Location Alamo Lamar 1
About  Though the film quickly cannonballs into severe supernatural infestations that tear a home asunder, this haunting is a mighty step forward from Amityville. Virginia Madsen (Sideways) stars in the true story of a mother who relocates her family near a rural clinic to treat her ailing teenager, unaware that the house they've purchased is a former mortuary packed with countless tortured souls. In the grandest bygone '70s horror style, a troubled exorcist (Elias Koteas) is called in to assist, but his intervention will inevitably drag out something worse than anyone could expect. This is the feature debut from lauded horror shorts director/producer Cornwell, who dazzled Fantastic Fest audiences in 2005 with "Ward 13" and again in 2006 with "The Ancient Rite of Corey McGillis.

12:00 AM
to 1:00 AM

Atomic Alive
6 schedule::attendees
Location Dirty Dog Bar

12:00 AM
to 1:00 AM

Polly Mackey & the Pleasure Principle
17 schedule::attendees
Location Friends
About  Dart Music International presents International Night

12:15 AM
to 12:45 AM

The Drones
3 schedule::attendees
Location Emo's
About  Cost $10. To celebrate the premier of the new All Tomorrow's Parties film at this month's SXSW Film Festival, we will be having a party on Tuesday March 17th, Emo's Main Stage, Austin, Texas. Starring: Micah P. Hinson, Sleepy Sun, The Drones, The Octopus Project + Special guest DJ Barry Hogan Tickets are just $10. Doors open at 8. We will be showing excerpts of the film and an exclusive Vincent Moon ATP film premiere.

1:00 AM
to 2:00 AM

By All Means Necessary
7 schedule::attendees
Location Dirty Dog Bar

1:00 AM
to 1:45 AM

The Octopus Project
6 schedule::attendees
Location Emo's
About  Cost $10. To celebrate the premier of the new All Tomorrow's Parties film at this month's SXSW Film Festival, we will be having a party on Tuesday March 17th, Emo's Main Stage, Austin, Texas. Starring: Micah P. Hinson, Sleepy Sun, The Drones, The Octopus Project + Special guest DJ Barry Hogan Tickets are just $10. Doors open at 8. We will be showing excerpts of the film and an exclusive Vincent Moon ATP film premiere.

1:00 AM
to 2:00 AM

Zona Tango
4 schedule::attendees
Location Friends
About  Dart Music International presents International Night
 


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